Google changed the search engine market in the '90s by evaluating a website's backlinks instead of just the content, like others did. Updates like Panda and Penguin show a shift in importance towards content. Will backlinks lose their importance?
And also backlinks last long life that may be your backlinks or managed backlinks but still they refer to get ranking in best places of the site and also they may not affect you but helpes you in getting better page ranking in Google and much more.
Credits:- Google WebMaster.
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